Our company Axminster Tools & Machinery was recently selected to join the Google Certified Shops programme.
To help shoppers identify online merchants that offer a great shopping experience, the Google Certified Shops badge is awarded to e-commerce sites that demonstrate a track record of on-time despatch and delivery and excellent customer service. When visiting the Axminster website, shoppers will see a Google Certified Shops badge and can click on it for more information.
As an added benefit, when a shopper makes a purchase at a Google Certified Shop, they have the option to select free purchase protection from Google. In the unlikely event of an issue with their purchase, they can request Google’s help. Google will then work with the company and the customer to address the issue. As part of this scheme, Google will back customer purchases up to the value of £1,000.
Online and SEO Marketer Paul Martin said “Customers that have never heard of or shopped with us before can now order online confident that they’ll receive reliable despatch, excellent customer service and, should they choose it, free purchase protection from Google. To qualify for this badge, a business must process over a certain numbers of orders each month and, most importantly, maintain a minimum Certified Shops rating of 4 out of 5. Our rating is currently 5 out of 5.”
Google Certified Shops is entirely free, for both shoppers and for online stores. The programme is designed to help online stores attract new customers, increase sales and show that businesses with this accolade are different by highlighting their excellent service via the badge on the website.